Category Archives: FTC

New Video: If a Sales Kit or Startup Fee Is Several Hundred Dollars, Then Is This Considered “Frontloading”?

Front loading generally refers to a process in which a MLM company, or a sponsoring distributor, encourages a new distributor to purchase far more product than is commercially reasonable under the circumstances. Often the “push” is explained to the recruit … Continue reading

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FTC vs. AdvoCare: A Teachable Moment for Direct Selling

FTC vs. AdvoCare: A Teachable Moment for Direct Selling By Jeffrey A. Babener © 2019 (First Published in World of Direct Selling)   History is Written by the Victor Ring the bells that still can ring Forget your perfect offering … Continue reading

Posted in Compliance Guidelines, Consulting, Consumer Protection, Direct Selling, Direct Selling Association, Distributor Education, Earnings Claims, For MLM Executives, FTC, Headlines, MLM, MLM Companies, MLM in the News, Network Marketing, Press Releases, Pyramid, Recruiting | Tagged , , , , , , | Comments Off on FTC vs. AdvoCare: A Teachable Moment for Direct Selling

Vemma vs. FTC: 10 Quick Bullet Points

On August 17, 2015, the FTC filed a complaint in U.S. District Court in Arizona, seeking a permanent injunction against Tempe-based Vemma International Holdings, Inc., a long-time direct selling marketer of health-related products. The FTC was successful in obtaining a … Continue reading

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FTC Offers Guidance: Business Guidance Concerning Multi-Level Marketing

Do you have questions about multi-level marketing? The FTC staff has guidance to help members of the MLM industry apply core consumer protection principles to their business practices. Multi-level marketing is a diverse and varied industry, employing many different structures … Continue reading

Posted in Compensation Plan, Compliance Guidelines, Consulting, Consumer Protection, Direct Selling, Distributor Education, For MLM Executives, FTC, Headlines, Home-Based Business, Internal Consumption, Legal, MLM, MLM Articles, MLM Companies, MLM in the News, MLM Startup, Network Marketing, Personal Use, Pyramid, Raiding, Recruiting, Startup, Training | Tagged , , , , , , , , , , , , | Comments Off on FTC Offers Guidance: Business Guidance Concerning Multi-Level Marketing

The New FTC Direct Selling Guidance… Imperfect, But a Good Start – New Article

by Jeffrey A Babener (First Published in World of Direct Selling) Ring the bells that still can ring Forget your perfect offering There is a crack in everything That’s how the light gets in Leonard Cohen… Anthem The new FTC Direct Selling … Continue reading

Posted in Direct Selling, Direct Selling Association, Distributor Education, For MLM Executives, FTC, Headlines, Home-Based Business, Internal Consumption, Legal, MLM, MLM Articles, MLM Attorney, MLM in the News, Network Marketing, Party Plan, Personal Use, Pyramid, Recruiting | Tagged , , , , , , , , , , | Comments Off on The New FTC Direct Selling Guidance… Imperfect, But a Good Start – New Article

FTC and Direct Selling Come to the Table as Stakeholders: H.R. 3409

by Jeffrey A Babener (First Published in World of Direct Selling) Everything dies baby, that’s a fact. But maybe everything that dies someday comes back. Bruce Springsteen, Atlantic City By Jeff Babener, Copyright 2017 What a difference a year makes. In a well-received … Continue reading

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Search for Certainty in Direct Selling… A Legal and Business Rationale for H.R. 3409

By Jeffrey Babener, © 2017/2018 (First Published in World of Direct Selling) Executive Summary: The legal environment and the accepted business model of leading direct selling companies has been relatively stable for 50 years. That equilibrium was upset by the regulatory … Continue reading

Posted in Consulting, Consumer Protection, Direct Selling, For MLM Executives, FTC, Headlines, Home-Based Business, Law Cases, Legal, MLM, MLM Articles, MLM Attorney, MLM Companies, MLM in the News, Network Marketing, Personal Use, SEC, Securities and Exchange Commission | Tagged , , , , , , , | Comments Off on Search for Certainty in Direct Selling… A Legal and Business Rationale for H.R. 3409

Is the FTC ramping up regulation of the MLM Industry?

Federal Trade Commission Chairwoman Edith Ramirez argued on October, 2016 at the DSA Policy Conference that it was time to ratchet up regulation of the direct selling industry, and not a time to “put the brakes” on more regulation of the … Continue reading

Posted in Conference, Consulting, Consumer Protection, Direct Selling, For MLM Executives, FTC, Headlines, Legal, MLM, MLM Articles, MLM Attorney, MLM in the News, Network Marketing, Party Plan, Personal Use, Pyramid, Raiding, Recruiting | Tagged , , , , , , , , , , , , , , | Comments Off on Is the FTC ramping up regulation of the MLM Industry?

PRWeb (PR) – MLMLegal.com Presents the E-Newsletter: MLM News Global – April 15, 2016

Welcome to the Newsletter: MLM News Global, an industry e-newsletter originating from one of the most trusted and respected direct selling websites, MLMLegal.com. Portland, Oregon (PRWEB)April 15, 2016 MLM News Global newsletter offers recent news, videos, company profiles, and timely … Continue reading

Posted in Biography, Capitalization, CEO Interviews, Commission, Compensation Plan, Conference, Consultants, Consulting, Consumer Protection, Direct Selling, Direct Selling Association, Distributor Education, Distributors, Earnings Calculators, Earnings Claims, Endorsements, FDA, For MLM Executives, FREE, FTC, Headlines, Home-Based Business, Industry Sales and Growth, Internal Consumption, Internet Marketing, IRS, Just for Fun, Law Cases, Legal, Marketing, MLM, MLM Articles, MLM Attorney, MLM Companies, MLM History, MLM in the News, MLM Startup, Network Marketing, Party Plan, Personal Use, Ponzi Scheme, Press Releases, Products, Pyramid, Raiding, Recruiting, Registration, Sales Tools / Kits, Sales/Selling, SEC, Securities and Exchange Commission, Software/Technology, Startup, Statistics, Success, Tax, Trademarks, Training, Videos | Tagged , , , , , , , , , , , , , | Comments Off on PRWeb (PR) – MLMLegal.com Presents the E-Newsletter: MLM News Global – April 15, 2016

prweb (4/14/16) – Renovation of MLMLegal.com- Come Visit the New and Improved Website

MLMLegal.com is Upgraded: Easy-to-Use Navigation Bars, Stylized Images, Organized Landing Pages for Articles, Videos, & MLM Legal Portland, Oregon (PRWEB)April 14, 2016 Come visit the new and improved MLMLegal.com! This is the first major renovation of MLMLegal.com. MLMLegal.com’s new face … Continue reading

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