Category Archives: Network Marketing

FTC vs. AdvoCare: A Teachable Moment for Direct Selling

FTC vs. AdvoCare: A Teachable Moment for Direct Selling By Jeffrey A. Babener © 2019 (First Published in World of Direct Selling)   History is Written by the Victor Ring the bells that still can ring Forget your perfect offering … Continue reading

Posted in Compliance Guidelines, Consulting, Consumer Protection, Direct Selling, Direct Selling Association, Distributor Education, Earnings Claims, For MLM Executives, FTC, Headlines, MLM, MLM Companies, MLM in the News, Network Marketing, Press Releases, Pyramid, Recruiting | Tagged , , , , , , | Comments Off on FTC vs. AdvoCare: A Teachable Moment for Direct Selling

New Video – If I’m a New Distributor Then Should I Focus My Selling In Areas Where Other Distributors Are Successful Or Should I Focus On Untouched Territory?

If I’m a New Distributor Then Should I Focus My Selling In Areas Where Other Distributors Are Successful Or Should I Focus On Untouched Territory? Watch this video by expert MLM Attorney, Jeff Babener, for the answer to this complex … Continue reading

Posted in Direct Selling, Distributor Education, Distributors, Industry Sales and Growth, MLM, MLM Startup, Network Marketing, Party Plan, Training, Videos | Tagged , , , , , | Comments Off on New Video – If I’m a New Distributor Then Should I Focus My Selling In Areas Where Other Distributors Are Successful Or Should I Focus On Untouched Territory?

New Video – What to Expect Working in Network Marketing

A Conversation with Jeff Babener Video Series: Multilevel marketing is a mature, professional industry. Choose a company with a good training program. There is an abundance of opportunity in this industry. As in any business, do your homework. Doctors, dentists, … Continue reading

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Do Celebrity Endorsements Result in Increased Marketing Results and Sales? Watch this New Video!

This Video Explains Which Statement is True: Celebrity Endorsements Improve Marketing or Celebrity Endorsements are a Double-Edged Sword. In the conventional advertising world, celebrity endorsement is very effective. Among the factors for effectiveness includes the fame of the celebrity, the … Continue reading

Posted in Advertising, CEO Interviews, Direct Selling, Endorsements, For MLM Executives, Marketing, MLM, Network Marketing, Videos | Tagged , , , , , , , , , | Comments Off on Do Celebrity Endorsements Result in Increased Marketing Results and Sales? Watch this New Video!

New Video: Current Regulatory Changes are Affecting Network Marketing Companies

The MLM industry has, during the last 20 years, developed positive working relationships with regulatory agencies such as attorneys general and the FTC (Federal Trade Commission). There was a time, however, back in the 1970s, when the FTC challenged the … Continue reading

Posted in Compliance Guidelines, Consulting, Consumer Protection, Direct Selling, Legal, MLM, Network Marketing, Party Plan, Videos | Tagged , , , , , , | Comments Off on New Video: Current Regulatory Changes are Affecting Network Marketing Companies

Watch Attorney Babener’s Video on How to Price Your Network Marketing Products for Retail, Distributor and Direct-To-Consumer Sales

Your cost of goods is calculated as your acquisition or manufacturing cost. The more frequent question we come across relates to pricing. Most MLM experts agree that you must have adequate margins to pay commissions and to make a profit. … Continue reading

Posted in Commission, Consulting, Consumer Protection, Direct Selling, For MLM Executives, MLM, MLM Startup, Network Marketing, Party Plan, Products, Videos | Tagged , , , , , , , , , , | Comments Off on Watch Attorney Babener’s Video on How to Price Your Network Marketing Products for Retail, Distributor and Direct-To-Consumer Sales

New Video: If a Sales Kit or Startup Fee Is Several Hundred Dollars, Then Is This Considered “Frontloading”?

Front loading generally refers to a process in which a MLM company, or a sponsoring distributor, encourages a new distributor to purchase far more product than is commercially reasonable under the circumstances. Often the “push” is explained to the recruit … Continue reading

Posted in Capitalization, Commission, Compensation Plan, Consultants, Consumer Protection, Direct Selling, Home-Based Business, MLM, MLM Articles, MLM Attorney, MLM Startup, Network Marketing, Sales Tools / Kits, Videos | Tagged , , , , , , , , , , | Comments Off on New Video: If a Sales Kit or Startup Fee Is Several Hundred Dollars, Then Is This Considered “Frontloading”?

Direct Selling: The Negatives are Drowned Out by the Positives

Vocal critics are abundant in the direct selling industry, but the positives drown out the negatives. It’s not hard to find a loud voice criticizing the direct selling industry through a quick Google search. And it is true… there are … Continue reading

Posted in Commission, Compensation Plan, Compliance Guidelines, Conference, Consultants, Consulting, Consumer Protection, Direct Selling, Direct Selling Association, Distributor Education, Earnings Claims, Legal, MLM Articles, MLM Startup, Network Marketing, Party Plan, Pyramid, Raiding | Tagged , , , , , , , | Comments Off on Direct Selling: The Negatives are Drowned Out by the Positives

New Video: What to Expect Working in Network Marketing

A Conversation with Jeff Babener Video Series: Multilevel marketing is a mature, professional industry. Choose a company with a good training program. There is an abundance of opportunity in this industry. As in any business, do your homework. Doctors, dentists, … Continue reading

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Have You Signed Up for the MLMLegal.com Newsletter?

MLMLegal.com Launches New Newsletter: MLM News Global This newsletter offers recent news, videos, company profiles, and weekly articles delivered to your inbox on a timely basis. Each newsletter contains top news stories in the network marketing industry, the most recent … Continue reading

Posted in Capitalization, CEO Interviews, Commission, Compensation Plan, Compliance Guidelines, Conference, Consulting, Consumer Protection, Direct Selling, Distributor Education, Distributors, For MLM Executives, Headlines, Home-Based Business, Legal, Marketing, MLM, MLM Articles, MLM Attorney, MLM Companies, MLM History, MLM in the News, MLM Startup, Network Marketing, Pyramid, Raiding, Recruiting, Sales Tools / Kits, Sales/Selling, Startup, Statistics, Success, Vendors, Videos | Tagged , , , , | Comments Off on Have You Signed Up for the MLMLegal.com Newsletter?