Tag Archives: direct selling

New Video: If a Sales Kit or Startup Fee Is Several Hundred Dollars, Then Is This Considered “Frontloading”?

Front loading generally refers to a process in which a MLM company, or a sponsoring distributor, encourages a new distributor to purchase far more product than is commercially reasonable under the circumstances. Often the “push” is explained to the recruit … Continue reading

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FTC vs. AdvoCare: A Teachable Moment for Direct Selling

FTC vs. AdvoCare: A Teachable Moment for Direct Selling By Jeffrey A. Babener © 2019 (First Published in World of Direct Selling)   History is Written by the Victor Ring the bells that still can ring Forget your perfect offering … Continue reading

Posted in Compliance Guidelines, Consulting, Consumer Protection, Direct Selling, Direct Selling Association, Distributor Education, Earnings Claims, For MLM Executives, FTC, Headlines, MLM, MLM Companies, MLM in the News, Network Marketing, Press Releases, Pyramid, Recruiting | Tagged , , , , , , | Comments Off on FTC vs. AdvoCare: A Teachable Moment for Direct Selling

New Video – If I’m a New Distributor Then Should I Focus My Selling In Areas Where Other Distributors Are Successful Or Should I Focus On Untouched Territory?

If I’m a New Distributor Then Should I Focus My Selling In Areas Where Other Distributors Are Successful Or Should I Focus On Untouched Territory? Watch this video by expert MLM Attorney, Jeff Babener, for the answer to this complex … Continue reading

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Jeffrey Babener Interview on Tom Chenault Show

Expert MLM Attorney, Jeff Babener, joins The Tom Chenault Show to discuss the current trends in the direct selling industry. The Tom Chenault Show – December 2017 – Check out the Podcast

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Staying Relevant in Today’s Marketplace: Social Media Policies and Procedures and Consultants – New Video

  There are two issues that have surfaced in recent years: 1) social networking, and 2) frequent migration of distributors between companies. With social networking concerns, companies have had to decide on positive protocol for consultants who socialize through technology. … Continue reading

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Do Celebrity Endorsements Result in Increased Marketing Results and Sales? Watch this New Video!

This Video Explains Which Statement is True: Celebrity Endorsements Improve Marketing or Celebrity Endorsements are a Double-Edged Sword. In the conventional advertising world, celebrity endorsement is very effective. Among the factors for effectiveness includes the fame of the celebrity, the … Continue reading

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New Video: Current Regulatory Changes are Affecting Network Marketing Companies

The MLM industry has, during the last 20 years, developed positive working relationships with regulatory agencies such as attorneys general and the FTC (Federal Trade Commission). There was a time, however, back in the 1970s, when the FTC challenged the … Continue reading

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Most Requested Video of the Month – How Many Levels Deep is it Legal to Go?

MLMLegal.com’s most requested FAQ this month answered in a video by MLM expert Attorney, Jeff Babener: How Many Level Deep (in the compensation plan) is it Legal to Go? The issue of depth of levels seemed to be a major … Continue reading

Posted in Commission, Compensation Plan, Compliance Guidelines, Consultants, Consulting, Consumer Protection, Direct Selling, Distributor Education, Distributors, For MLM Executives, Internal Consumption, Legal, MLM, Pyramid, Recruiting, Videos | Tagged , , , , , , | Comments Off on Most Requested Video of the Month – How Many Levels Deep is it Legal to Go?

New Video: 7 Ways to be a Successful Network Marketing Consultant

Your success in network marketing is dependent on many factors. Deciding on which direct selling company you want to join is just the beginning of the process. Of equal importance, you must be open to new ideas and company developments … Continue reading

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Why Would an Attorney Host a MLM Startup Conference? Watch the Video!

We have hosted more than 70 national conferences on starting and running a direct selling, network marketing, MLM or party plan company. We have started and advised many of the leading companies in the industry and we have a “big … Continue reading

Posted in Biography, CEO Interviews, Compensation Plan, Conference, Consulting, Direct Selling, For MLM Executives, MLM, MLM Attorney, MLM Startup, Pyramid, Raiding, Recruiting, Startup, Videos | Tagged , , , , , , , , , , , , | Comments Off on Why Would an Attorney Host a MLM Startup Conference? Watch the Video!