** Trademark of ViSalus

Copyright Jeffrey Babener

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Founding Story
Ryan Blair is the Co-Founder and CEO of the ViSalus Sciences and his work involves “giving back” to the community. Blake Mallen and Nick Sarnicola are Co-Founders, who are involved in the business plan and coaching and support for distributors.

ViSalus states that its top executives come from some of the leading direct sales, wellness and technology companies. ViSalus is backed by investors of Blyth, Inc, which is a billion-dollar, publically traded company.

ViSalus’ name comes from the Latin “Vi” meaning life, and “Salus” meaning health and prosperity.

The company was founded in 2005.

Impact on the Industry

Discussion of Products
ViSalus Sciences sells health and wellness products that help customers lose weight, reduce the effects of aging, enhance energy, and provide nutrition.

Discussion of Opportunity
ViSalus Sciences offers the following compensation ( plan summaries:

ViSalus offers the following extensive compensation plan:

For additional information, one must contact the company.

Discussion of Distributor Base and Sales Volume in U.S.
ViSalus has thousands of customers.

In 2011, Visalus’ net sales were $231 million. In 2010, the company operated in two markets and had 300 employees.

Company Website:

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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.