Founding Story
In 1992, two identical brothers named Denis and Daniel Bloom heard the need for value-oriented, discounted fee-for-service dental program and set out to create one.

The company is located in Plano, Texas. The Blooms were born in Brownwood in 1942. When the brothers were scavenging for ways to sell their product to consumers they came across a program in San Antonio where the customer pays the company a monthly fee to receive a discount rate on professional services. (www.mlmlegal.com) There they were offered ten-percent commissions on any program that they sold. From that point on they decided to hunt for dentists that would sell their program and make money at the same time. When the time came to take the company public they decided the best way to market their product was through multi-level marketing.
They launched their company in 1993 with only two IBO's and themselves.

Denis and Daniel first began developing the (www.mlmlegal.com) dental program and when that was successful they began integrating in medical, prescription, and chiropractic care.

AmeriPlan operates under the guidance of Bloom Brothers and is the largest company of its kind. Today, Dennis and Daniel still work together.

Dennis handles the marketing as CEO and Daniel is the COO. They own a Lear 35 Jet that they purchased from Jerry Jones, the owner of the Dallas Cowboys.

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Impact on the Industry
AmeriPlan has tens of thousands of dental providers, thousands of chiropractic advisors, around 50,000 retail pharmacies, thousands of optical providers, and covers nearly several hundred thousand people worldwide. AmeriPlan offers its customers the opportunity to save up to 80% in the above mentioned areas.

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Discussion of Products
Since 1992, AmeriPlan has been offering discount Medical Plans and supplemental healthcare benefits to its customers.
There are no restrictions on how many visits a patient can make, there are no claim forms to complete, the website states that all ongoing medical and dental problems are accepted (accept orthodontic treatment already in progress), they offer a set monthly fee for two years, and offer a 100-percent satisfaction guarantee.
The company is not an insurance company but a plan that works with certain providers to decrease costs.
Members save on all restorative and dental cosmetic work, preventative health, and specialist fees are discounted as well. There is no waiting period for new members to start using their benefits and there are no deductibles.
An individual membership starts at around ten dollars per month and a family membership is around twenty dollars per month which includes all permanent residents in the household. After the applicant sends in an application it will take approximately 10-14 days to receive a packet in the mail, including a membership card, which the member can show to participates of AmeriPlan to receive a (www.mlmlegal.com) discount.

Discussion of Opportunity
The company presents the following compensation plan:

There are two easy steps to become a Platinum IBO with AmeriPlan:

Step 1. Enroll into AmeriPlan - Pay $19.95 annual Enrollment Fee (AEF)

Your AEF includes access to a suite of AmeriPlan Corporate Services. With (www.mlmlegal.com) your AEF you will receive an IBO Business Kit and will have the ability to purchase an Optional Platinum IBO Kit.

Once you have completed your enrollment, you will be an Independent Business Owner (IBO) with AmeriPlan. You can now begin building your business.

There is no initial membership order required to become an IBO with AmeriPlan. For $19.95 per year, you receive your personalized website(s), plus unlimited access to your IBO Back Office for 12 months.

However, you will NOT be eligible for any compensation from AmeriPlan until you are an "active" IBO. See - Step 2 (Optional) Become "Active" - for details.

Step 2. (Optional) Become "Active" by Buying or Selling one (1) Platinum Series Memberships)

AmeriPlan is a membership driven company. Residual and Builders Bonus overrides are based on the sale and use of our money-saving memberships. While there is no membership purchase required, your business will grow and flourish more quickly if you are a satisfied member and have money-saving stories to share with others. We recommend that you purchase one of our Platinum Series Memberships and then USE it, to SAVE money then SHARE your money saving stories with others. If you are successful with this simple strategy, you maximize your goals and the productivity of your business.

An IBO must be active to generate residual commissions and in order to earn bonuses.

As an IBO advances through director levels and is "Active", they will begin to earn Builders Bonus Overrides from the efforts of their downline Sales Directors.

Compensation Plan

AmeriPlan's robust residual compensation plan for Independent (www.mlmlegal.com) Business Owners (IBO) pays a 20%, 30%, or 40% (Depending on with which Platinum Series Membership the IBO activated) level monthly residual commission on all personal business you write and pays double commission at the IBOs commission level for the first month.

• Activate with Platinum Plus membership to receive 20% level monthly residual commission.
  
  
• Activate with Total Platinum membership to receive 30% level monthly residual commission.
  
  
• Activate with Platinum FreedomPass membership to receive 40% level monthly residual commission.

Starting with the rank of Regional Sales Director (RSD), AmeriPlan's lucrative overrides richly reward IBOs who develop new leaders in their downline organization. This plan lets you build a strong residual income that will mean freedom for you and your family. We believe it is the best compensation plan in the direct sales industry.

For additional information, one must contact the company.

Discussion of Distributor Base and Sales Volume in U.S.
The AmeriPlan website offers a free locator of program participants in your vicinity. The company's membership base (www.mlmlegal.com) covers more millions of members. Providers are also encouraged to join to increase customers within their own companies.

When members join the AmeriPlan they receive a directory of the participating health care professionals in their area. In order to receive an appointment, members simply contact the clinic in which they want to be seen and are treated the same as regular patients. The AmeriPlan does not affect other plans that members may be on. The company provides its professionals with ongoing patients and marketing. Providers receive fair compensation for services and will also gain new business through AmeriPlan's leads. The company has hundreds of thousands of providers and works to cover the millions of people that are (www.mlmlegal.com) uninsured in the US.

Today, more than tens of thousands of IBOs selling AmeriPlan products in the United States. The company states that it is a multi-million dollar company. The company plans to incorporate veterinary care and ancillary services in the future.

Company Website: www.ameriplanusa.com