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** trademark of Scentsy, Inc.
Scentsy, Inc.
Copyright Jeffrey Babener www.mlmlegal.com
Editor's Note:
Welcome to MLMLegal.Com Company Profiles at www.mlmlegal.com. Here you will find brief summaries of pertinent information about hundreds of MLM, Direct Selling, Direct Sales, Network Marketing and Party Plan Companies. As a general matter, the summary information is derived from Company published information, generally posted at Company websites, public information releases or posts at industry trade sites .*
Founding Story
Scentsy is located in Meridian, Idaho. Kara Egan and Colette Gunnell are the owners of the company. The company was founded in 2004.
Impact on the Industry
Scentsy is a member of the Direct Selling Association. The company has been featured in Inc. 500 and Forbes magazines.
Discussion of Products
Scentsy sells wax, scented bars, warmers that melt the bars, candles, room sprays, and car candles. The company offers over 80 fragrances. The candles sold by this company are deemed fire-safe compared with other candles.
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Discussion of Opportunity
Representatives can earn a modest percentage on their personal sales. They can receive leadership bonuses on their entire downline. Representatives can start with the company by purchasing a modestly-priced starter kit. The starter kit includes various testers, catalogs, candles, order forms, business cards, and other products.
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Scentsy operates a family of companies and prospective consultants can join whichever one they wish depending on their interests:
- Enroll in Scentsy Fragrance to sell our decorative warmers, fragrant wax, and home and personal fragrance products.
- Enroll in Velata to sell decorative fondue warmers, gourmet chocolate, and accessories.
- Enroll in Grace Adele to sell beautiful bags, clutches, jewelry, and other accessories.
- Enroll in multiple brands.
No matter what option you choose, you can build one ( www.mlmlegal.com ) team that supports both brands.
Each brand comes with a $99 Starter Kit full of goodies to help you launch your business, and when you enroll in both brands, you must purchase both Starter Kits and sign separate Consultant Agreements.
But how do you choose which Scentsy Family brands to sell? It’s easy — just follow your passion!
Scentsy, Inc. offers the following compensation plan:
For information on joining, one must contact the company.
Discussion of Distributor Base and Sales Volume in U.S.
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Scentsy operates in the United States, Puerto Rico, Guam, Canada, Germany, the UK, and Ireland. The company states that it is growing rapidly, with over 165,000 consultants. Scentsy presents its growth over the last six years:
In 2010, Scentsy ranked 33 largest global direct selling company, with 2010 net sales of $382 million. The company reported net sales of $537 million in 2011. The company now has over 170,000 salespeople and 1,000 employees. The company operates in five markets worldwide.
Company website: https://scentsy.com/
*At MLMLegal.Com the intent of MLM Company Profiles is strictly educational, and, to provide insight into the broad array of Company offerings from an industry that spans the globe in upwards of 150 countries with sales volume exceeding $100 billion and distributor involvement in the tens of millions. MLMLegal.Com does not promote or endorse any Company. MLMLegal.Com offers no value judgments, either pro or con, regarding the Companies. In most instances, descriptive material comes from self description by the Companies themselves. In all presentations, the names and logos of the Companies are obviously the trademarks owned by the Companies and are presented for the express purposes of informing the public about the Companies; and no product or opportunity offered by the Companies is offered in this presentation.
MLMLegal.Com typically provides a link to official Company websites so that readers can become more fully informed about Companies that are profiled. The descriptive material offered is best categorized as "snapshot" information and represents a good starting point for research on Company products, services and opportunities. It should be clearly understood that such information may need updating in a dynamic and changing business marketplace. In addition, the information is gathered and presented in good faith for educational purposes, and if errors in information become apparent, MLMLegal.Com will attempt to correct the information, or if necessary, delete the Profile altogether. A reading of a Company Profile is properly followed up with visits to the Company website, research on major internet search engines, discussions with industry professionals and experts and feedback from those acquaintances who have had direct experience with the Companies. In addition, a wealth of information on MLM, Direct Selling, Direct Sales, Network Marketing and Party Plan will be found at www.mlmlegal.com, including scores of articles, video, resource opportunities and detailed analysis on industry issues and factors to consider in both starting and running a MLM Company or a MLM home based business.
Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.
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