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Do Celebrity Endorsements Result in Increased Marketing Results and Sales? Watch this New Video!

Charity — Mon, 22 Apr 2019 16:04:17 +0000

This Video Explains Which Statement is True: Celebrity Endorsements Improve Marketing or Celebrity Endorsements are a Double-Edged Sword.

In the conventional advertising world, celebrity endorsement is very effective. Among the factors for effectiveness includes the fame of the celebrity, the connection with the product or service, whether or not the celebrity is a user and whether or not the statements of the celebrity appear as truly authentic or merely a “pay for endorsement.”

The use of celebrity endorsement is far less successful in the direct selling industry. In fact, the advertising model for MLM is quite different than conventional advertising. In conventional distribution, such as retail stores, internet or broadcast media, companies pay advertising dollars and endorsement fees to promote the brand. However, in direct selling, the commissions and rewards paid to distributors are effectively the advertising dollars that would be paid in other channels of distribution. Instead, the branding, in direct selling, is accomplished by the promotion of the sales network of the direct selling company. Looking at the success of major companies such as Avon, Mary Kay, Tupperware, Herbalife, etc., the branding task has been accomplished by the distributor force, and generally without the use of celebrity advertising.

One final note on celebrity advertising is that the Federal Trade Commission (FTC) has adopted significant rules on endorsements and testimonials to require clear disclosure to consumers of relationships between endorsers and the advertising company. For a detailed discussion, see www.mlmlegal.com article on this subject:

FTC Guidelines on Endorsements and Testimonials Resource Center.

If you are interested in attending the Starting and Running the Successful MLM Companyconference visit our conference page, view our speaker list, or get more details. All executives/owners of direct selling companies are welcome to attend. Call 800-231-2162 to register.

Visit us at www.mlmlegal.com to learn more.

New Video: 7 Ways to be a Successful Network Marketing Consultant

Charity — Mon, 01 Apr 2019 17:17:13 +0000

Your success in network marketing is dependent on many factors. Deciding on which direct selling company you want to join is just the beginning of the process. Of equal importance, you must be open to new ideas and company developments in order to achieve success in the multi-level marketing (MLM) industry.

Here is a brief list of what it takes in order to achieve success in the network marketing industry:

1) Sell a Product that You Enjoy

The most successful consultants are people who like the product and are passionate about the products they sell.

2) Don’t Sell a Product That You Don’t Like

If you sell something that you consider redundant or ineffective it will make you an unconvincing salesperson. Consumers today have many options to choose from when deciding on what to purchase. You have to show consumers why your product is better than your competitors’ products.

3) Do Some Research

Start by researching network marketing publications and choose a product or service that you feel comfortable selling. If you skip this step then your chances of building a successful downline will be substantially diminished.

4) Keep Yourself Educated

Use the industry’s network marketing publications to educate yourself about new trends, and how to improve the way you promote yourself and your product.

5) Keep Up-To-Date on the Niche Areas of Network Marketing

Network marketing is constantly evolving. To be successful in the MLM business, you must to be open to new technologies and methods of selling. For instance, the internet is exceptionally hot today. But tomorrow there could be a completely different technology or development that redefines the basic rules of success in network marketing. Be open to change and continue to read and learn.

6) Familiarize Yourself with Internet Marketing

Internet marketing provides great opportunities for MLM experts. Investing some time into internet marketing is relatively inexpensive and it will guarantee excellent results every time. Online promotion enables you to access an audience you may not otherwise be able to address due to the limits of your geographical location. It’s easy! Build a website that advertises your network marketing business, then promote it using the power of social networking.

Even if you refrain from selling products online, you can use internet resources to communicate with potential product buyers and people who might be interested in joining your network.

7) Learn from the Best

Network marketing publications are great for improving your professional skills. You should also learn and apply the strategies and techniques used by other network marketing professionals.

Learning from the most productive and successful members of the MLM industry can give you access to some great techniques to success. Ask questions. Good network marketing businesses have excellent support structures that allow new members to learn the specifics of MLM activities from the best sellers.

Network marketing is a great opportunity, whether you want to get additional income or you are interested in a full-time job. Unfortunately, many consultants aren’t successful. There are many reasons this can happen. These people can lack the motivation, marketing skills, and the belief in the product. Make sure that you are joining the MLM company that is right for you and make sure that you are passionate about the opportunity.

For more encouraging words to achieve success in network marketing, visit Attorney Jeff Babener’s websites: www.mlmlegal.com and www.mlmattorney.com.

Visit us at www.mlmlegal.com to learn more.

Why Would an Attorney Host a MLM Startup Conference? Watch the Video!

Charity — Mon, 25 Mar 2019 17:13:48 +0000

We have hosted more than 70 national conferences on starting and running a direct selling, network marketing, MLM or party plan company. We have started and advised many of the leading companies in the industry and we have a “big picture” that may be difficult to find elsewhere. We are big believers in education and our website, www.mlmlegal.com, is hopefully evidence of this, with hundreds of articles, cases, statutes, and scores of videos. We take a particular satisfaction in helping entrepreneurs pursue their dreams and the consequence is often the creation of thousands of jobs and opportunities. And at our conferences, we have started many companies that are today, household names. It has been a pleasure and honor to assemble professionals in these conferences to assist individuals to create “something from nothing.”

At the conference, we facilitate relationship-building, networking, and the educating of MLM entrepreneurs. We bring direct selling experts from around the country to one location to coach attendees on software, technology, compensation plans, sales kits, recruiting, funding, capitalization, legal, and many other topics that are imperative to any MLM executive. Attendees are educated in a classroom-type setting by industry experts and then are offered one-on-one time to speak with any (or all) expert they choose. Our goal is to harness long-term relationships, while educating the next generation of network marketing entrepreneurs about the strength and credibility of the MLM industry. An industry that supports millions of people around the world.

As the creator and host of the original MLM Startup Conference, we support the MLM entrepreneur and play a key role in establishing new companies in the industry through our event. If you’re starting, or thinking of starting a network marketing company, we highly recommend that you attend. This is the best, and most longstanding, conference offered anywhere.

Are you interested in attending the Starting and Running the Successful MLM Companyconference? Visit our conference page, view our speaker list, or get more details. All executives/owners of direct selling companies are welcome to attend. Call 800-231-2162 to register.

For more encouraging words to achieve success in network marketing, visit Attorney Jeff Babener’s websites: www.mlmlegal.com and www.mlmattorney.com.

Visit us at www.mlmlegal.com to learn more.

Have You Signed Up for the MLMLegal.com Newsletter?

Charity — Wed, 23 Jan 2019 20:41:37 +0000

MLMLegal.com Launches New Newsletter: MLM News Global

This newsletter offers recent news, videos, company profiles, and weekly articles delivered to your inbox on a timely basis. Each newsletter contains top news stories in the network marketing industry, the most recent MLM scam alerts, timely articles on the direct selling industry, and so much more.

Make sure you’re not the last to know about top MLM news stories, or to hear about the latest scam reports. Our timely headline reporting will keep you up-to-date on stories that affect everyone in the network marketing industry.

We will also make sure you receive a “Video of the Week” on industry educational topics, such as distributor education, industry Q&A, executive interviews, MLM startup, and pyramid schemes.

Each newsletter features the profile of a direct selling company, like Avon, Mary Kay, and Amway, or perhaps a startup multilevel marketing company that you haven’t heard about yet! MLM News Global also highlights two featured articles on industry-related topics, such as pyramid schemes, compensation plans, recruiting, lead generation, legal analysis, software, and more.

The MLM News Global Newsletter is presented by industry educator, MLM legal expert, and network marketing business consultant, Attorney Jeff Babener.

Sign up today to receive valuable MLM, network marketing, direct selling content, an imperative to anyone in the direct selling industry. Join our newsletter today!

Check out our Archives for past issues.

Learn more business tips at www.mlmlegal.com and www.mlmattorney.com.

If you are interested in attending the Starting and Running the Successful MLM Company conference visit our conference page, view our speaker list, or get more details. All executives/owners of direct selling companies are welcome to attend. Call 800-231-2162 to register.

Our next Starting and Running the Successful MLM Company Conference takes place in Las Vegas. View our conference flyer and speaker list online.

If you’re reading this blog post and the conference dates above have passed, check our website for the current conference dates.

Visit us at www.mlmlegal.com to learn more.

What to Expect Working in Network Marketing Video

Charity — Sat, 20 Oct 2018 17:56:50 +0000

A Conversation with Jeff Babener Video Series: Multilevel marketing is a mature, professional industry. Choose a company with a good training program. There is an abundance of opportunity in this industry. As in any business, do your homework. Doctors, dentists, along with truck drivers and waitresses are known to participate in network marketing. There is plenty of opportunity for friendly, hard-working individuals. Watch the video.

Visit us at www.mlmlegal.com to learn more.

New Video – Welcome to MLMLegal.com, from Jeff Babener

Charity — Sat, 01 Sep 2018 15:44:39 +0000

No one better can introduce you to mlmlegal.com better than the man behind it, expert MLM Attorney, Jeff Babener. Speaking to you from the Swiss Alps, Jeff Babener invites you to MLMLegal.com.

Visit us at www.mlmlegal.com to learn more.

Watch out for Pyramid Schemes! Some Warning Signs

Charity — Thu, 10 Nov 2016 18:38:07 +0000

How can you tell if a company is an pyramid scheme, unintentional cash gifting pyramid scheme, or otherwise downright illegal? Well, there is no single authority on the on the subject. There’s not really one single definition either. However, there are certain warning signs that can cause law enforcement agencies to investigate a company. Here are a few warning signs to look for when starting, joining, or even investing in a direct selling, MLM company:

– Promotions where the business opportunity is the product. If no legitimate product or service is being sold, but only the opportunity itself, chances are that the company is operating a pyramid scheme.

– Products are sold at inflated prices. Pyramid promoters try to mask their true intentions by selling a product. Often, the product will be vastly over-priced, and unlikely to generate much retail activity. This is a sure tip-off that the real “product” being sold is the compensation opportunity.

– Programs that require inventory “loading.” A legitimate network marketing opportunity doesn’t require you to buy unreasonable amounts of inventory to launch your business.

– Programs that require substantial initial cash investments. Many states consider $500 or more to be a “substantial” up-front investment. A multilevel (MLM) company requiring such a high investment is likely to attract the attention of law enforcement agencies.

– Programs that require the mandatory purchase of peripheral or accessory products or services. Some pyramids seek to hide their true face by charging a minimum price for a “startup” kit, but then compel the participant to buy more expensive items, such as training or demonstration materials. Legitimate network marketing companies sell their business startup kits and selling aids at their cost, or just slightly over their cost.

– Companies that don’t offer a”buy-back” policy. Any company that does not agree in writing to repurchase a reasonable percentage of unsold inventory or unused sales materials from its distributors for a stated time after purchase should be avoided. This is often a sign of a pyramid scheme.

– Programs that pay fees for recruiting. A legitimate network marketing company bases compensation on product sales, not recruiting. If money is paid for signing up new distributors rather than for product sales, the business is likely to be a pyramid.

– Recruiters who misrepresent earnings. If the opportunity is sold as a “get-rich-quick” scheme, beware! The only people who do well in such companies are those who can sucker others into buying into a criminal confidence game.

– You give money, then have your friends give money, and so on. This is a sign of a ponzi scheme. When you give money to a company, it should be for a tangible product or service.

If you want to learn more about the warning signs of pyramid schemes in the direct selling industry, browse the vast collection of articles and videos at mlmlegal.com, such as this video: Jeff Babener explains the difference between a legal MLM company and a pyramid scheme:

Visit us at www.mlmlegal.com to learn more.

PRWeb (PR) – MLMLegal.com Presents the E-Newsletter: MLM News Global – April 15, 2016

Charity — Tue, 19 Apr 2016 21:49:45 +0000

Welcome to the Newsletter: MLM News Global, an industry e-newsletter originating from one of the most trusted and respected direct selling websites, MLMLegal.com.

Portland, Oregon (PRWEB)April 15, 2016

MLM News Global newsletter offers recent news, videos, company profiles, and timely articles. The e-newsletter contains the top news stories from the network marketing industry, the most recent MLM scam alerts, timely articles on the direct selling industry, and so much more. Keep up-to-date on top MLM news headlines or to hear about the latest MLM scam alerts and pyramid scheme accusations. The timely headline reporting will keep subscribers up-to-date on stories that affect everyone in the network marketing industry. In addition, important press releases, directly from MLM/network marketing/direct selling, party plan companies, keep subscribers current on trends and direct selling company developments.

Subscribe and look forward to exclusive videos that laser-focus on industry-educational topics, such as distributor education, industry Q&A, direct selling executive interviews, MLM startup, and pyramid schemes.

The MLM News Global newsletter features industry-related articles in every issue, featuring MLMLegal.com’s perspective on FTC rulings, Burnlounge, Herbalife, Vemma cases, and more.

MLM News Global also highlights featured articles, from industry experts, on MLM industry-related topics, such as pyramid schemes, compensation plans, recruiting, lead generation, consulting, legal analysis, software, and more.

The MLM News Global Newsletter is presented by industry educator, MLM legal expert, and network marketing business consultant and lawyer, Attorney Jeff Babener.

Sign up today to receive valuable MLM, network marketing, direct selling content, an imperative to anyone in the direct selling industry.

Unsubscribe at any time. We guarantee a NO SPAM POLICY!

Check out our Archives for past issues.

The Starting and Running the Successful MLM Company conference will be held May 20, 2016.

How do you find out more information?

Visit the new website:

http://www.mlmlegal.com

Visit the blogs:

http://mlmlegal.com/MLMBlog/

http://mlmattorney.com/blog/

Contact MLMLegal.com: 503-226-6600 or 800-231-2162

Conference Information: The day will begin at 9:00AM and end at 5:30PM, then from 5:30PM-8:30PM there will be one-on-one time with the speakers. For more information visit our website or call 800-231-2162/503-226-6600. Registrations are taken exclusively by phone and questions are always welcome.

Presented by one of the most trusted individuals in direct selling and MLM, Jeffrey Babener, Editor of http://www.mlmlegal.com.
About Attorney Jeffrey Babener: Conference Host and Chairman, Editor of http://www.mlmlegal.com, as well as the leading direct selling attorney in the United States – With over 30 years of experience as a direct selling attorney, Jeffrey Babener has advised leading companies in the MLM/Direct Selling industry, ranging from Avon to Nikken, to Herbalife, to Melaleuca, to USANA, and to Excel Communications, Nerium International, plus many more. He has been published in national magazines such as Money, Inc., Atlantic Monthly, Entrepreneur magazine, Direct Selling News, Direct Sales Journal, Success magazine, Money Maker’s Monthly, among countless others. He’s authored several books, including his most popular Network Marketing: What you should know. Mr. Babener has chaired more than 70 national conferences on direct selling.

Learn how to receive two COMPLIMENTARY tickets to attend the next Starting and Running the Successful MLM Company Conference by visiting the MLMAttorney.com.

View the press release at PRWeb.

Visit us at www.mlmlegal.com to learn more.

October 1st MLM News Global Newsletter by www.MLMLegal.com

Charity — Thu, 01 Oct 2015 18:53:07 +0000

What’s hot in this week’s news machine e-newsletter? This week’s articles focus on Vemma, the FTC, and the future of MLM – to mention a few – in the articles “Vemma vs. FTC: Guidance for the Direct Selling Industry – Welcome to the Future” and “The FTC Final Business Opportunity Rule: Still Work to do for MLM/Direct Selling/Network Marketing.”

Our huge newsletter subscriber list of MLM independent consultants will enjoy this week’s video that discusses ‘Do Incentives Increase Sales? How Worthwhile Are Consultant Incentives?’ Expert Business Consultant and MLM Attorney Jeff Babener answers this question. Do incentives help you increase your sales? Watch this video to find out and comment below!

The company profiled in this week’s newsletter is The Fuller Brush Company. With a celebrated history that reflects over a 100 years of excellence, the Fuller Brush Company is one of the iconic names in American business. Read more about this MLM company in this week’s newsletter archive.

Like all other weeks, there is the latest scam news as well. Check out the company names popping up on MLM scam alert sites:

What else is new in the direct selling industry this week? Check out all the top news stories that you are missing by not getting our newsletter in your inbox! Check out MLM News Global and sign up for our free e-newsletter! Cancel at any time. NO SPAM!

If you are interested in attending the Starting and Running the Successful MLM Company conference visit our conference page, view our speaker list, or get more details. All executives/owners of direct selling companies are welcome to attend. Call 800-231-2162 to register.

Our next Starting and Running the Successful MLM Company Conference takes place October 22 and 23, 2015 in Las Vegas. View our conference flyer and speaker list online. Participate in our Innovation Campaign for your chance to receive TWO FREE TICKETS to attend our next conference.

If you’re reading this blog post and the conference dates above have passed, check our website for the current conference dates.

Sign up for the MLM News Global newsletter for top headlines, news stories, scam alerts, videos, articles, and more information on the network marketing industry.

Visit us at www.mlmlegal.com to learn more.

New Newsletter – Headline News, Video of the Week, Articles, Scam Alerts – Sign up Today!

Charity — Fri, 19 Jun 2015 16:48:51 +0000

MLMLegal.com’s MLM News Global newsletter offers top news stories, video highlights, weekly company profile, and network marketing articles of the week delivered to your inbox on a timely basis. Each newsletter contains MLM headline news stories in the network marketing industry, the top MLM scam alerts, timely educational articles direct selling, and so much more.

Make sure you’re not the last to hear about top headlines in the industry, or to hear about the latest company scam alerts. Our timely news reporting will keep you up-to-date on stories that affect everyone in the multilevel marketing industry.

We will also make sure you receive a “Video of the Week” on industry educational topics, such as legal issues, technology and software, common questions (FAQ), success stories, and MLM startup issues.

Each newsletter features the profile of a direct selling company, like Tupperware, Herbalife, and Mary Kay, or perhaps a startup multilevel marketing company that you haven’t heard about yet! MLM News Global also highlights two featured articles on industry-related topics, such as pyramid schemes, compensation plans, recruiting, lead generation, legal analysis, software, and more.

The MLM News Global Newsletter is presented by industry educator, MLM legal expert, and network marketing business consultant, Attorney Jeff Babener.

Sign up today to receive valuable MLM, network marketing, direct selling content, an imperative to anyone in the direct selling industry. Join our newsletter today!

Check out our Archives for past issues.

Learn more business tips at www.mlmlegal.com and www.mlmattorney.com.

If you are interested in attending the Starting and Running the Successful MLM Company conference visit our conference page, view our speaker list, or get more details. All executives/owners of direct selling companies are welcome to attend. Call 800-231-2162 to register.

If you’re reading this blog post and the conference dates above have passed, check our website for the current conference dates.

Visit us at www.mlmlegal.com to learn more.