Jeffrey Babener – MLM, Network Marketing, Direct Selling News, Videos, Articles, Legal Updates, and More.

LookbookOutlet Inc x mlmlegal Black and White 1950s Style Dress

Jeffrey Babener — Fri, 24 May 2013 07:18:13 +0000

LookbookOutlet Inc x mlmlegal Black and White 1950s Style Dress / Sleek V Neckline / High Waist Belted Detail

This gorgeous mlmlegal x Lookbook outlet black and white dress with transport you to the 1950s behind a white picket fence. The solid black bodice features a sleek V neckline and slim long sleeves, keeping this look funky and comfortable. A high waisted cinched in design accents your curves and adds flare to the amazing black and white skirt. White roses on a black background keep this look super feminine. The knee length skirt flares and flows, billowing out around your legs with grace. Pair this dress with classic black pumps or ankle boots to keep this look classic. This dress comes in sizes Small, Medium, Large, and Extra Large.

Visit us at www.mlmlegal.com to learn more.

Is Internet Marketing the Answer to Attracting MLM Prospects?

Jeffrey Babener — Thu, 26 Apr 2012 16:56:54 +0000

The answer is yes and no. The internet is a great marketing tool and a great communication tool.

However, history has demonstrated that, in MLM, there is no substitute for “pressing the flesh”. If you really wish to connect with a prospect or a customer, the personal touch is absolutely essential. If you want them to keep you in their minds, in-person contact is the way to go. Bombarding them is spam will not be an effective way to attract and keep MLM prospects.

For more information, read the article MLM Sales on the Internet, located at mlmlegal.com

View the video titled “The Internet’s Effect on Direct Selling and the Future of MLM.”

MLMLegal.com offers over 50 videos on the direct selling industry.

Visit us at www.mlmlegal.com to learn more.

The FTC Final Business Opportunity Rule – Still Work to do for the Direct Selling Industry

Jeffrey Babener — Fri, 03 Feb 2012 19:30:20 +0000

On March 1, 2012, a three decade rulemaking process of the FTC (Federal Trade Commission) will result in the implementation of the final FTC Business Opportunity Rule. Although the FTC’s summary of the Rule explicitly states that it is not the intent of the Rule to apply to companies that offer opportunities in the channel of distribution alternatively referred to as MLM/Multilevel Marketing/Direct Selling/Network Marketing, the actual Rule seemingly covers many areas of support provided by MLM companies, leaving the FTC rhetoric at odds with the actual Rule that has been adopted. The quasi- assurance of MLM industry exemption, granted in the summary text of the Final Business Opportunity Rule, is unfortunately taken back in the “footnotes” to the Rule and the Rule itself.

Keep reading here.

Visit us at www.mlmlegal.com to learn more.

SEC v. Glenn W. Turner

Jeffrey Babener — Wed, 06 Jul 2011 18:10:10 +0000

Case Synopsis: The Court was asked to determine if an injunction was proper because part of the program “Dare to be Great” was found to be a security under federal securities laws.

Legal Issue: Is an injunction proper when a sales program is found to be a security under federal securities laws?

Court Ruling: The Court of Appeals held that the injunction issued by the District court, prohibiting the distribution of the program “Dare to be Great” and freezing the assets of Glenn W. Turner Inc, was proper because the part of the program was a security that had been sold in violation of federal securities laws. The District Court held that Dare’s source of income was from the selling of the program, and people were attracted to it by the opportunity to earn money selling others the opportunity to sell the program. In buying into the system, the investor buys a share of the proceeds of the selling efforts of Dare, but puts in some individual effort in recruiting potential new members to hear the sales pitch. Because of the remedial nature of the securities laws, the statute should be broadly interpreted to include schemes that in substance, if not form, are securities. Dare met this standard, and an injunction was proper to prevent harm to additional investors, and to preserve the assets of the company for possible distribution to those harmed.

Practical Importance to Business of MLM/Direct Sales/Direct Selling/Network Marketing/Party Plan/Multilevel Marketing: Glenn Turner is a landmark case in the MLM/Direct Sales Industry. It established the “functional test” of a security for use in determining if programs, like Dare to be Great, should be regulated under federal securities laws. The functional test looks to whether the program functions like a security, and not simply to the form of the program.

Visit us at www.mlmlegal.com to learn more.