Co-op Advertising: Getting the Word Out
By Jeffrey A. Babener
Excerpted from Network Marketing: What You Should Know, Jeffrey Babener, Legaline Publications
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Most network marketing companies support ad co-ops. Some actually run the ad co-ops. Most, however, merely provide encouragement, cooperation, and approval process for ad copy. In many instances, the company will also provide high-quality ad slicks and copy for advertising.
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